Archive for December, 2008

Dec
30

Twitter in Plain English

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Thanks to Don H. Morris of the New Coach Connection list for pointing me to this goodie.  Twitter in Plain English is a must watch video for any service professional who is thinking about how to get more exposure.  Twitter may be your answer and this video by Lee LeFever is explains it so even my granddaughter would get it.  No wait, she is nine so she probably gets it somehow intuitively.  Kids do seem born with technological understanding now.

For those of us older than my granddaughter, there is Common Craft.  Twitter in Plain English is only one of many videos created by Common Craft.  I am pretty excited about them as a new resource because these videos not only cover subjects we need to learn as entrepreneurs in the internet age, they are well done.  Cruise through their collection after you watch the Twitter video and learn more about RSS, blogs, podcasts and even electing a President. 

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Categories : Social Media Tips
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Dec
26

World's Tallest Snowman is a Woman

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Those that know me well know I am from Maine and that I love the state dearly although I have not lived there for almost 20 years.  This website shows you one of the the things I love about the state.  It’s a spirit, creativity and sense of fun paired with hard work that is rare.  The town of Bethel, Maine for the sake of publicity for their town built a giant snowman in 1999 that became the world’s record for snowmen.  Then they sat back to see who would break the record.  No one did.  Last winter they had record breaking snowfall and decided that was the incentive to break their own record.  You gotta love those Mainiacs!

Thus was the beginning of Olympia, the world’s largest SnowWoman.  Standing 122 feet tall and weighing an estimated 13 million pounds, she was the labor of love of an entire community.  She was adorned with hat, scarf, necklace and 30 foot spruce trees for arms.  You really need to see the pictures and check out the eyelashes.  The builders had a nice sense of humor. 

What I love about this story is how it shows the work ethic of the true Mainer – I don’t know too many places where people would be willing to stand inside a giant structure in order to shovel and pack snow.  Hard work for sure.  Another piece of this story that I love is that it is an example of someone thinking way outside the box and it working.  The project was the brainchild of the local Chamber of Commerce and Olympia became a tourist attraction for the month’s of her life.  The building process and the size of the project received press attention from all over the world and the Bethel area and its Chamber of Commerce benefited greatly.  As you are doing your own business planning, take a cue from those crafty Mainiacs and take a calculated step out of the box.    

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