Archive for December, 2009
Last Session of Social Media Made Easy Before Price Goes UP
It seems that there is nothing these days that causes more marketing uncertainty, confusion, and frustration than the business use of Facebook, Twitter or LinkedIn.
We all hear the stories about wild business success and yet you find yourself struggling or not getting anywhere.
Don’t be one of the dozens of people every day who are abandoning their social media profiles in frustration and confusion. It’s like you are starving at a sumptuous Chinese buffet because you don’t know how to use chopsticks. This is a real shame because social media is the most powerful tool for business growth there has ever been. And like chopsticks, it’s not that hard when you know the tricks…
Watch the video to learn how easy social media really is!
Social Media Made Easy is a four week class that will make sure you know what you need to succeed with social media. We’ll get you started right now in the most important locations and show you the strategies and tips you need for success. The webinar format will allow you to see exactly what works and what does not to enhance your reputation and build your business.
Here are recent comments about the class –
“I have gone from being a dabbler in Facebook to being able to use these sites as business tools in four weeks. Now I have a good understanding of how to use each site and when.”
“I started Social Media Made Easy with zero understanding of the different sites and now I have a perspective on what will be most useful for my purposes. The class really taught me the depth of the social media tools and strategies for using them effectively from a business perspective. Janet is a really good instructor who covers a lot of information methodically and at a great pace for learning. I appreciated being able to go back and review the recordings to look again at the tools.”
Register here right now if you know that you need this help!
In Social Media Made Easy you’ll learn –
* How to use social media to position yourself as an expert and build your credibility.
* Secrets to networking and relationship building to make your use of social media more effective.
* Details for the best use of Facebook, LinkedIn, Twitter and social bookmarking.
* How to take the exact steps which will increase your visibility quickly in order to positively impact your business.
* How to cut through the hype and confusion so your use of social media is focused and effective.
Social Media has helped rocket my business into more visibility, credibility and profitability than ever before. I want to make sure you have the right information and support to get your social media presence working for your business too. We’ll be meeting on four Tuesdays at 1:00pm ET starting on January 5th. Each 90 minute session will demonstrate new ideas for using the social media sites successfully. Join me in this class as I guide you towards your own social media success.
This will be a small group learning situation so don’t delay in reserving your spot before they are gone. You can sign up now for Febrauary’s class at the 2010 price. Here’s that link again to grab your seat for your four week path to comfort and ease with social media. Register here.
“Hi, do you want to be my friend?” Thousands of people ask each other this on Twitter every day by following someone. The first thing most people do when one of these requests shows up in their inbox is check out the profile of the person asking. Because unscrupulous marketers find a way to spam any electronic program available these days, and abuse the flow of information by sending unsolicited requests through automated programs, you need to take the time to check out their profile, rather than blindly following everyone who follows you first.
When a person begins to follow you on Twitter, try to get a feel for them. Who are they? Do you share common interests? Is there something there that could turn them into a client, a joint venture partner or a referral source at some point? These are all good questions, but you must remember- they are asking the same thing about you when you follow them.
Your Twitter profile is a snapshot of who you are. It’s a quick 5-10 second glimpse into your world so someone can get to know you better. When you create an account with Twitter, you can chose from one of the pre-made backgrounds or you can use one of the many free Twitter-related tools to custom design your own. If you are really serious about branding yourself or your business on Twitter you can opt to have your Twitter profile custom made by a professional, just like a website.
Here are a few tips to think about when designing your Twitter profile.
• Keep it neat – Too many items on the page, just like a website, distract the viewer’s eyes from the content of the profile. Keep it simple and say what you need to say.
• Keep it consistent – Make sure your profile, and the wording in it, is directly in line with your brand, marketing campaign and other areas of your business you want to emphasize.
• Keep it short – Remember, you only have a few seconds to show off what you have before someone makes a decision whether or not they want to follow you back or follow you at all. Keep your point short and sweet.
• Keep it useful – What do you offer? How can they contact you? Where can they find samples? Make sure your Twitter profile is as useful as possible. People don’t like to hunt for information.
• Keep it interesting – Give your viewers a reason to talk to you. Ask them a question, make a controversial statement, do something small to get them into a conversation with you so you can determine their needs.
• Include links to your websites or even a freebie they could download.
Twitter is a useful tool for any business, but without a proper profile, the business has no identity. Make sure you take the necessary time to design a useful, branded and interesting profile so when you ask someone to be your friend, they don’t have to think twice. There are many other ways to pump up your Twitter profile, but if you follow the six steps above, you will be on a good path to developing a healthy brand.