Jul

How To Create a Landing Page for Facebook

By Janet

With over 500 million users, Facebook is a powerhouse in social networking. If you’re not on Facebook and using it for your small business, then you are missing a huge opportunity. In my upcoming webinar series “Facebook 4 Biz: Ready, Set, Go!” (this webinar series is also part of my Super Summer Sale, which means you get an additional 20% off at checkout), I’ll be delving into the world of Facebook and how to use it to build your brand.

Have you ever wondered how businesses on Facebook get the “pretty” business pages? The answer is Static FMBL (Facebook Markup Language) which is Facebook’s answer to HTML. You can create your design in a WYSIWYG editor like DreamWeaver and paste the code into Static FBML. Just copy and paste everything between the “body” tags (leaving them out) and leave out any Javascripts. If you’re not familiar with writing HTML code, there are a number of HTML tutorials available online or you can partner with a virtual assistant, like Virtual Accuracy Companies, for your HTML creation.

After you’ve created your design elements then use this quick “how-to” I made about creating a landing page for Facebook Business page.

1. Install the Static FBML application located here: http://www.facebook.com/apps/application.php?id=4949752878

Underneath the FMBL logo, click, “Add to my Page”

2. On your Facebook Business page, click on “Edit Page”, which is located underneath your picture or business logo.

3. You will now be taken to the backend of your Facebook Business page. This is the nuts and bolts of the Facebook design elements. Under “Applications”, scroll to the FBML application and click “Edit”.

4. Create a title for your landing page, in this case, I chose “Welcome”. Now paste the HTML code you created earlier into the FBML box and click “Save Changes”.

5. To make the new page your landing page, go back to your Facebook Business page and underneath the “Share” button, click on “Options”, then click on Settings and a number of different options will appear. For the option of “Default Landing Tab for Everyone Else”, choose the name of your page from the drop down menu, in this case it is “Welcome”. Your information is now auto–saved.