5 Twitter Mistakes

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Why would people stop following you on Twitter? There are a number of reasons. Eliminating these mistakes is the key to not only to being profitable on Twitter, but also in building relationships.

Mistake #1 Overselling

Often times businesses will just send out one sales tweet after another. The whole objective of each one is to make money.

People can smell this a mile away. Some businesses even have an automatic message when someone subscribes, instantly asking them to buy something.

This will quickly repel visitors faster than anything else. Constant selling is one of the biggest mistakes business owners make. Obviously you want to make money. However, you won’t be profitable if you do nothing but sell.

All your recent posts are on display. So if your last twenty have been blatant sales messages, people will stay far away from you. Instead, you want to focus on creating value. Sure, every now and then you can include a tweet asking people to buy something. Just avoid doing it too often.

Mistake #2 Being Negative

Some people claim that you want to sell based on fear. While it is true that this can be effective, it’s far more productive to focus on positive stories.

Inspiring people to rise above their circumstances is the best way to sell. Therefore, the more positive you can be, the better. Nobody likes to be around someone who’s negative.

If you notice, the people who tend to have many friends are the most enthusiastic and positive people. The same principle goes for Twitter.

Mistake #3 Offending Others

If you don’t re-tweet someone, and instead use their message as your own, you will offend others. They will then stop following you, therefore proper etiquette is very important.

Mistake #4 Being Boring

Twitter is all about community and building relationships. That’s what it was designed to be. It wasn’t started for the sake of helping businesses.

When you recognize that and get involved in the conversation, people will be more inclined to follow you. When you show no interest in others, people will show no interest in you.

Mistake #5 Not Including Personality

People don’t buy from businesses, they buy from people. Therefore, telling interesting stories about your life is key. If you can tie it into your niche, all the better.

The more personality you have, the more followers you will have.

The bottom line is, when used the right way, Twitter can be very productive. Avoid these five mistakes, and you will be well on your way to profiting from the relationships from Twitter.