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Jan
29

Why I Teach How to Use Facebook

Posted by: Janet Slack | Comments (2)

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I found a powerful video this week that talks about the growing impact of social media in our world.  I believe that solopreneurs need to be using this powerful free tool to grow their businesses.  I teach a 4 week webinar called Social Media Made Easy that shows you how to get started on Facebook, Twitter and LinkedIn.  The key point is to be able to use the tools effectively and achieve growth for your business.  The next class starts on February 4th at 7pm.  Watch the video to learn why YOU should be there and then register here.   

Here’s the video -

Social Media ROI: Socialnomics

014Join me as we wrap up 2009 and learn the most important tool for your business success in 2010….

It seems that there is nothing these days that causes more marketing uncertainty, confusion, and frustration than the business use of social media.  We all hear the stories about wild business success on Twitter or Facebook and yet you find yourself  struggling or not getting anywhere.     

Don’t be one of the dozens of people every day who are abandoning their social media profiles in frustration and confusion.  It’s like you are starving at a sumptuous Chinese buffet because you don’t know how to use chopsticks.  This is a real shame because social media is the most powerful tool for business growth there has ever been.  And like chopsticks, it’s not that hard when you know the tricks…

Social Media Made Easy is a four week class that will make sure you know what you need to succeed with social media.  We’ll get you started right now in the most important locations and show you the strategies and tips you need for success.  The webinar format will allow you to see exactly what works and what does not to enhance your reputation and build your business.

Here’s a recent comment about the class

 “I started Social Media Made Easy with zero understanding of the different sites and now I have a perspective on what will be most useful for my purposes.  The class really taught me the depth of the social media tools and strategies for using them effectively from a business perspective.  Janet is a really good instructor who covers a lot of information methodically and at a great pace for learning.  I appreciated being able to go back and review the recordings to look again at the tools.” 

Register here  right now if you know that you need this help!

In Social Media Made Easy you’ll learn –

* How to use social media to position yourself as an expert and build your credibility.

* Secrets to networking and relationship building to make your use of social media more effective.

* Details for the best use of Facebook, LinkedIn, Twitter and social bookmarking.

* How to take the exact steps which will increase your visibility quickly in order to positively impact your business.

* How to cut through the hype and confusion so your use of social media is focused and effective.

Social Media has helped rocket my business into more visibility, credibility and profitability than ever before.  I want to make sure you have the right information and support to get your social media presence working for your business too.  We’ll be meeting on four Mondays at 2:00pm ET starting on November 23rd.  Each 90 minute session will demonstrate new ideas for using the social media sites successfully.  Join me in this class as I guide you towards your own social media success.

This will be a small group learning situation so don’t delay in reserving your spot before they are gone.  Here’s that link again to grab your seat for your four week path to comfort and ease with social media. 

Here’s that link again - Register here.

Comments (0)

socialmedia2

You hear the talk and you see references to social media everywhere…

Do you know HOW to use it effectively to grow your business?

My clients are overwhelmingly expressing confusion and frustration with trying to use Facebook, Twitter and even LinkedIn for business purposes. 

If you are struggling with the best ways to use the most powerful new marketing tools in decades, then there is a solution.

Join me on Monday, November 16th at 2:00pm ET for the free teleseminar  HOW to Use Social Media to Grow Your Business.  On this call, we are going straight to the nitty gritty – to the heart of specific strategies to make you successful. 

You’ve heard the theory, now let’s look at action steps such as -

- What social media sites work best for different purposes

- 7 tips for using LinkedIn to get more business

- 5 Facebook tools for business promotion

- Strategies for Twitter and how to keep it manageable

- And much more…

Register for the free call with this link.  

I really hope you can join me live for this event and get started having success with social media.  This will be a highly interactive call, so come with questions, problems and a way to take notes.  If you can’t be on the call, be sure to register anyway so that after the call, we can send you the link to listen to the recording.   

Again, here’s that registration link.

1. Write a book. Take a moment to really think about the expertise you bring to the table. Write down at least 10 areas and write a paragraph about each. You now have the beginnings of a book. Elaborate on each section and send it off to an editor. Hand the finished product off to a virtual assistant for formatting. Then use a Print on Demand service like LuLu.com or Xlibris.com for publishing.

2. Article Marketing. There are many article directories, but not all of them are worth your time. Since you’re trying to get traffic to your website, you want to find the very best ones. It can be hard to choose since the search engine’s “love” for these directories seems to change all the time. Still, there are a few that you can always count on.

These include:

EzineArticles.com
GoArticles.com
ArticleDashboard.com
IdeaMarketers.com

3. Use Google Adwords and split test your ads. Sometimes, people don’t click on our ads even when we think they’re great. There are many different reasons for this, and that’s why it’s so important to split test your ads. Pay Per Click engines like Google Adwords actually make this easier than ever. You can set up two or more different ads so you can see what is the better performer over time. I recommend that you take advantage of this because you might find that one ad never gets clicks and the other gets great clicks and conversions. Once you have these results, you can delete the non-performer and concentrate on the one that’s giving you the level of traffic and sales that you want.

4. Use Facebook. There are many ways to use Facebook as a business tool:

You can update people with your blog entries.

You can use the updates section to talk about changes you’ve made to your website.

You can join networking groups that are related to the niche topic you’re focusing on.

You can place a link to your site and company in your profile so that as many targeted people (the friend’s you’ve selected) as possible can view it.

5. Use Squidoo.com. Developed by Seth Godin, Squidoo is an excellent website that can help you generate traffic to your own site. You create “lenses” with Squidoo, which are not necessarily blogs, but not websites either. You could say lenses are something in between. Squidoo offers many different modules that help you add content quicker and easier than you might think possible. Squidoo also lets you place your RSS feed from your blog on your lens. This is a hands-off way to keep your lens fresh with content since it will update itself as you update your blog. Your blog gets the benefit of the great link.

Aug
11

Hello world!

Posted by: Janet Slack | Comments (1)

Welcome to WordPress. This is your first post. Edit or delete it, then start blogging!

Categories : Planning
Comments (1)