Archive for Planning

Jan
02

Using the Cloud for Business

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Today everyone is saying, “Take me to the cloud.” But what does that mean? And, is it a good thing for your business to get involved in?

What and Where Is the Cloud?

We are talking about cyberspace. You know it exists and you can see the results of it, but touching it is as elusive as putting your hands on a real cloud. Nevertheless, it is a revolutionary idea in network sharing and storage.

So, what is the cloud exactly? Well, if you are using the internet right now to read this article, you are a part of the cloud network. Companies used to set up IT networks on their own, installing, running and testing software applications. Whenever there was a problem, everyone turned to the IT expert to fix it. This took money and time which could cost the business money in man hours and lost productivity.

Cloud computing offers a break to companies both large and small with an easier way to store information. Instead of each company managing their own applications, third-party vendors offer access to a virtual network that they manage. Each company only pays for the amount of usage that they need.

This one area houses hundreds of apps that each company can customize for its own uses. It’s like having one central location for housing all business but with the ability to function according to the specific needs of each.

How Can Your Business Benefit?

Because the cloud is in cyberspace, you are not limited to one area when using it. In fact, the cloud was made for mobility. No matter where you or any of your associates are, you can upload information to the cloud that can then be viewed by others who also have access to the network. They can make changes to the document and then send it back to you in a flash.

Want to hold a meeting? You can do that too. Sharing ideas across the miles but within the same company has never been more accessible. What may have taken precious time through emails, faxes or phone calls can now be handled all at once via cloud computing.

And, your business can lower the cost of overheads by utilizing the cloud. With a third-party vendor managing the operation, they handle upgrades to software, technical questions and support for you. If there are problems, you will be up and running again as quickly as they can help. That also means that anyone accessing your applications is also back on the grid.

But, do your homework first. Make sure that the cloud is what your business needs and that it can meet your specific criteria for security and ease of operation. You decide if the cloud can move you forward.

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Dec
29

The Business Plan: Statement of Purpose

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You probably already know that there are different steps involved in writing and creating a good business plan. A proper business plan is a valuable tool for your business or company and can help lead you on a path to great success. The more you know about the different components that go into creating one, the better your business plan will be.

One important part of the business plan is your Statement of Purpose. The statement of purpose shows you know what you want and you are willing to do what it takes to get it. These are qualities that are important to a successful business and it shows you are serious about your company and its success.

What is the statement of purpose?

Your statement of purpose is how you communicate with potential lenders or investors, business partners or even future employees. This is an important part of the business plan and should be taken seriously. You need to be direct, concise and to the point. Don’t waste words or will it up with “fluff” here.

The statement of purpose should include exactly what you want without “beating around the bush” or taking a long time to get there. You should be able to get your complete statement of purpose into about a page of your business plan. If your original is longer, keep revising and cutting until you can get it down to about one full page that describes what you want.

What should be included in the statement of purpose?

So what exactly do you say in your statement of purpose? Your statement of purpose should include a brief description of your company or business, your objectives, your company mission and your keys to success. You should describe the primary service or goods provided and your plan to provide those to the consumer as well as the rate at which you will provide it.

You should then include the current local market for your goods or services and where you predict the majority of your profit to come from. You will also include major achievements of the company or details that show why your business has the ability to thrive in the market and be successful.

Do you want to spruce up your business plan or create a simple, easy to use plan for your business in 2012? Join me for the Business Planning Work Day on Monday, January 2nd. Find out more information by going to:

www.solopreneur.biz/planning/

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Dec
21

The Business Plan: Why You Need One

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Do you have a new business? Are you revamping your existing business? Whether your business is old or new, you can greatly benefit from a proper business plan. Many people think that a business plan is only beneficial if you are trying to raise money for your company and while this is one reason to write a business plan, it is certainly not the only one.

Creating and writing a business plan for your company is a great idea to ensure the success of your business. Your business plan will greatly increase your chances of being organized and successful with your business. When you have a plan with set goals, it is easier to achieve those goals. This is a much better business practice than leaving things to chance or being so unorganized that you can not track your progress.

What is included in a business plan?

So what does your business plan need to include in order for it to be sure it is successful and complete? You will need to have a description of your business, details of what it is and how it will operate, some information regarding ownership, a start up summary as well as market research and target market information.

You want to walk through the business and the function of your business from the beginning all the way through. What is the purpose of your company? Do you sell a product? Do you provide a service? What are you offering to customers? How much experience do you have and how are you qualified to perform the job duties? Ask the same questions of your employees or business partners.

Why Create your Business Plan?

So why is it worth your time to write and create a great business plan? There are different reasons, as we mentioned before. One popular reason why people choose to create a business plan is to try to convince potential investors and lenders to fund money to your business.

Most of all a good business plan will help you determine whether or not your business has a good chance of producing profit. If results show that you will not make a good profit, you might need to adjust your business plans and goals somewhat. It can also serve as a great way to estimate your start up costs and needed investments to start or continue the business.

Do you want to spruce up your business plan or create a simple, easy to use plan for your business in 2012? Join me for the Business Planning Work Day on Monday, January 2nd. Find out more information by going to:

www.solopreneur.biz/planning/

Every business owner would like to find a way to save time and increase productivity. Unfortunately, working from home often means that productivity can take a back seat to the million other things competing for our attention.

These three tips will help you work smarter, save time and increase productivity.

1. Set a schedule and stick to it.

It’s tempting to stray from a set schedule when you work from home. After all, working from home means we have the freedom to set our own hours. Unfortunately, however, this can lead to reduced productivity.

One of the best ways to increase your productivity is to set a firm schedule for work hours and stick to it. This means that work time is work time. If you were at the office, friends wouldn’t pop over for coffee and your neighbor wouldn’t call you for a chat. By setting a strict work schedule, not only will you get more done, but people will learn to respect that working from home really does mean you’re working.

2. Work in short bursts.

Research has proven that after a set time of concentrating on a task at hand, we start to lag. Our concentration lessens and we actually get less done. When you work from home, it’s easy to avoid this. Simply set your work schedule to include short bursts of time assigned to each specific project.

The time you allow for each project will depend on you personally, but you can experiment until you find what works best for you. A good rule of thumb is 45 minutes for any intensive task that requires concentration.

For example, if you have work to edit, spend 45 minutes doing that, then move on to answering your emails for another set amount of time. After that you can either go back to editing to tackle another task.

The key is to break your time up into chunks that you dedicate specifically to each individual task. Then you move on to the next task for a specific set amount of time. And don’t forget to take a short 5 or 10 minute break every few hours or so. This will help you clear your mind as well as avoid your body getting stiff from sitting for extended periods of time.

3. Get organized.

There’s a great saying: “if you fail to plan, you plan to fail.” Being organized is an important part of being productive. By taking a little time to plan your day or the week ahead means you can dive straight into work without wondering what you’re meant to be doing.

It also helps to keep all your important papers, folders and documents easily labelled and accessible so that you don’t waste time looking for things. While planning ahead does take a little time, it will save you more time in the long run.

These three tips will help you become and remain more productive during your work day. By thinking ahead and planning your day, working in short but concentrated bursts and sticking to a strict work schedule you will get more done in less time.

Dec
02

Teleseminar Checklist

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Teleseminars are a great way to build trust with an audience, make sales on the spot and facilitate a two-way communication. Teleseminars can involve live video of you, on-screen demonstrations as well as presentation software like Microsoft PowerPoint.

Before hopping on a teleseminar, you need to make sure you’re prepared from both a presentation perspective and a technical perspective. Here’s a checklist to help you do that.

Make Sure Your Line Can Handle the Volume

If you have over 100 guests, make sure you talk to your teleseminar provider to see if your line can handle the volume.

The kinds of providers you need for a teleseminar with 100 people, 1,000 people and 10,000 people are very different services with different technical requirements.

Prepare the First 60 Seconds

The first 60 seconds of the teleseminar are the most important parts. This is when people will decide either to leave the teleseminar or to stay on.

In the first 60 seconds, clearly spell out what’s going to be covered and what they’ll get by listening to the call.

Practice your first 60 seconds several times before the call.

Invitation & Follow-Up Schedule

At a bare minimum, every teleseminar should have one invitation and one follow-up email before the actual call.

For more important teleseminars, you may want to create a sales process around the call where you use several emails to “sell” them on coming onto the teleseminar.

Make sure to plan out the whole process before you start promoting the teleseminar.

Get Familiar with the Software

If you haven’t used the software for the teleseminar before, get familiar with it before the call. Try running a test seminar with just yourself and a test computer beforehand.

Learn how to switch between screencasts and presentation tools as well as how to turn your webcam on and off. Learn how to mute and unmute visitors and how to take questions.

You don’t want to be trying to figure these things out while on a live call.

Test Your Recording Devices

If you want your call recorded, make sure you test that as well.

Most teleseminar services will offer some kind of recording package you can purchase. However, you’ll often want to also have your own recording going for back-up.

Prep for Most Common Questions

Before the teleseminar begins, try to predict what kind of questions people will ask you. You can do this by going through past emails your customers have sent you or by browsing related forums on the internet.

By having an idea of what to expect before going into the seminar, you’ll be able to answer questions in a more informative, authoritative way. You’ll also be able to research any questions that you might have trouble with.

These are some of the most important things to cover before you launch a teleseminar. Make sure your line can handle the volume, check your recording equipment, test the software, prepare your first 60 seconds, have a solid invitation and follow-up system and prep your Q&A beforehand.

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