Archive for Resources
Keyword Research Explained
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Saturday at the Niche Affiliate Marketing System (NAMS) workshop a panel of experts in keyword research talked for almost 90 minutes, opening up with their best tips, opinions and ideas on this important part of online marketing. And the NAMS people have made the recording of the session into a virtual product, Niche Keyword Resources, as a training tool for attendees.
This is great news for you if you have a business that is marketed online – and you know every business should be marketed online these days! The experts interviewed include Dan Morris of LettersfromDan.com, Karon Thackston of SearchEngineGuide.com, Susanne Myers of AffiliateNichePacks.com and Lynne Terry of ClickNewz.com. Some really huge names in the world of internet marketing.
Whether you are new to keyword research or already know about it, you will get new ideas from this information packed recording. It’s the kind of resource you will want to keep for years and pull out again and again as your business grows. Don’t hesitate to get your copy, it will be available for a short time only – once the workshop ends, the clock is ticking on the product!
Keyword Research is the key to getting qualified traffic to your site. Don’t let lack of understanding stop your ability to make money online. A small investment will bring you big returns – check out the details here.
Do You Want To Change the Life of Your Business and Help a Child at the Same Time?
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There’s a giveaway this weekend like I have never seen. It’s a fundraiser to help children with heart defects AND it’s a business education opportunity for you. An amazing combo and I am proud to be a part of it.
This is a big event with a big goal… to raise over $10,000 for children with fatal heart diseases. We’ll be paying for the surgery for at least 7 children! Donations during the giveaway are up to you, but please don’t miss the opportunity to get a wealth of free business-building information.
Many of you know I am at the Niche Affiliate Marketing Workshop this weekend in Atlanta and this giveaway is a learning exercise for that event. The giveaway lasts from August 20 to August 27, 2010.
Here’s what you can get:
reports, software, ebooks, memberships and powerful information in not only online business development, but also in self help and personal improvement
And this is material from some of the biggest names in online marketing…
Willie Crawford
Kevin Riley
Kathleen Gage
Jeff Herring
Ellen Britt
Bob “The Teacher” Jenkins
Maritza Parra
Nicole Dean
Denise Wakeman
Dan R Morris
And me, Janet Slack…
Hop on over to the site and find the info you need to get business results, make a contribution if you are moved and get into action.
Here’s where to find it all:
This offer only lasts this week, so jump in!
Don’t under-estimate the great feeling you’ll get knowing your donation saves children.
Marketing Monday – Using Email Newsletters
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There are so many marketing tools to choose from. It can be difficult to know which will work best for your business. However, a weekly e-mail newsletter is an effective and easy marketing tool for any business owner. Here are a few reasons why you will benefit from publishing a weekly e-mail newsletter of your own.
Sending out an e-mail newsletter is inexpensive. There are no printing or mailing costs associated with contacting prospects via e-mail. You will need to use a newsletter management program to send out your newsletter, but you can look for one within your price range. Newsletter management programs allow subscribers to manage their own subscriptions, so you don’t need to pay anyone for that service. Some even offer templates for you to use so you won’t need to hire a designer either.
You can track your marketing. Many newsletter management programs offer tracking so you can see how many of your subscribers are opening your newsletter. You can also see which links in your newsletter they’re clicking on. This will tell you what it is about your newsletter that interests your readers the most, and you can make the appropriate changes.
You are marketing to people who are interested in what you sell. Your subscribers signed up for your newsletter because they were interested in the information you offer. This can make it easier for you to convert them into buyers.
Your subscribers will become familiar with your products or service. It’s said that people need to hear about your product or service at least seven times before they will think about purchasing it. If you send out a weekly newsletter, that’s a great way to tell them about your product, over and over again. Remember to include helpful information as well, so they won’t feel like you’re sending them a sales pitch every time.
You will become a reliable resource, not just a salesperson. If you regularly publish helpful information in your newsletter, you will become a trusted expert. Your subscribers will think of you as a helpful resource they can go to for advice. This means they will be more likely to purchase from you when they’re ready.
You will build relationships with your subscribers. People buy from people they know, like and trust. When your subscribers hear from you on a regular basis, you will become familiar to them. They will feel like they know you and get to like you. Because you’re consistently providing good information, they will come to trust you. When they’re ready to purchase, everything will be in place for them to buy from you.
An e-mail newsletter is a great marketing tool that any business owner can use. Not only is it simple to manage, it will help you turn more of your prospects into customers.
Attend An Internet Marketing Seminar like NAMS
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Internet marketing seminars are created to benefit business owners, both virtual and brick and mortar. Making the choice to attend an internet marketing seminar stands to benefit both the owner and the business. Seminars are created to help direct business owners in the right direction and teach business owners how to effectively market their company and themselves.
My personal favorite internet marketing seminar by far is NAMS (Niche Affiliate Marketing System) which will be held in August this year. I would love to meet you at NAMS so register now and enter the coupon code, NAMS4FF, for $300 off your registration. You need to act quickly. As of this writing there are only 27 seats left.
When attending a seminar, the best piece of advice is to be prepared. In order to take away the most information out of a seminar, it is important to actively participate as well as contribute.
Here are some tips designed to help you succeed at your first internet marketing seminar:
Take notes! Unless you have a photographic memory, chances are you will not remember a lot of the information that was discussed during the seminar. The solution to this is to take notes, and lots of them. What may not seem important during the seminar may turn out to be a vital piece of information or advice that will lead your marketing in the right direction.
If you decide to go to NAMS be sure to take your laptop and cord to plug in. The note taking from this conference is endless…in a very good way!
Ask questions. Many seminars reserve a slot of time for questions and answers. Make the most of this time by asking questions about either information you did not understand or even broaching a new subject that was not discussed during the seminar. Do not worry about appearing unintelligent – after all, the only stupid question is the one not asked.
Discuss the information with your peers at the seminar. Most internet seminars have a chat room where users can talk with each other. By chatting with your peers, you may come upon even more information or advice. Different people also have different insights into marketing; some of your peers may share their insights which may benefit you as well. Most of your peers may also be willing to spread the word about your business on your behalf, especially if they like the person they are talking to!
Befriend the host of the seminar. Internet seminars are hosted by a plethora of different people, each with their own take on business and marketing. By forming an acquaintanceship with the host, they may allow you to contact them in the future with any questions you may have. Most hosts will also do consulting outside of the seminar, this may be useful to you as well.
There are several ways to take away a world of knowledge when attending an internet marketing seminar. By being prepared, taking notes and discussing the information with your peers, you are opening the doors to forming a successful marketing bid. Because most businesses do not survive without an effective marketing plan, be sure to make the most of your internet marketing seminar.
Pamper Your PCs and Laptops
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Your computer is like a best friend. You spend time with it just about every day. But have you looked at it lately? Yes, it can get pretty dirty just like you would if you sat all day long in one spot and had everyone’s dirty hands all over you! Here are some tips for cleaning your laptop or PC.
The first thing to remember is even though your computer screen or monitor resembles a television screen, you don’t clean it the same way. Spraying Windex on your screen will create bigger problems. Computers work hard but they are delicate. Take the soft approach.
Cleaning the Screen
Whether a laptop or a PC, the screen will get dirty. You touch it and dare we say, probably have sneezed on it (deadlines still exist even when you are under the weather). Over time, all of this stuff builds up on your computer and needs to be cleaned off.
To see just how dirty your computer is, turn it off and stare at the blank screen. Before you scream, grab a lint-free cloth. You can buy them at any computer store.
Gently apply even pressure as you wipe dirt and dust off of the screen. Be aware that pressing too hard could damage the components in the screen. This is especially important for the newer flat screen monitors.
If the screen is still not clean, you can apply a little cleaner specifically for computer monitors to the screen. When the hard stuff softens, wipe it away with a lint-free cloth. Commercial cleaners may say that they are safe for computers but using an approved one is best and won’t leave a film on your screen.
Cleaning the Keyboard
The worst looking place on your computer is the keyboard. Over time, dust, lint, dirt, food and other small particles get wedged between keys. Since the keys are so close together, it is nearly impossible to clean between them with a cloth and not pop your keys off.
Instead, use a can of compressed air to clean your keyboard. Start at one end of the row of keys and direct the spray towards the other to move all the dirt out in one direction. Use some of the screen cleaner to wipe skin oils from the keyboard keys. Follow all of this up with a computer brush or computer vacuum to remove the last bits of debris.
Try to perform this maintenance on a monthly basis. It prevents sticky key situations and you scratching on the screen to remove dirt. Not to mention, those nasty germs will no longer linger and make you sick again! Take care of your computer and it will take care of you.
